Prospective clients come to us with many questions. We make sure to take the time and address any concerns before continuing on with a production. Here are some of the most common questions we get asked.
WHY DO I NEED VIDEO CONTENT?
Using video for marketing is a must, and we don't just mean broadcast commercials. Businesses of all sizes use video to tell the stories of their brands, highlight their employees and community impact, and draw people in through targeted ad campaigns. Research from Meta found that people focus on video content 5x more than static content (i.e. text or photos). Additionally, using video in your marketing presence has been shown to increase website traffic, improve retention and subscription rates, and "generates 1200% more social shares than static texts and images..." (PowerDigitalMarketing). Whatever platform you choose to advertise through - Social Media, Websites, Broadcast - video content is imperative in the modern marketing arena.
WHAT KIND OF PROJECTS DO YOU DO?
If a type of project exists, we've likely worked on it. Our past projects include broadcast commercials, corporate brand stories, narrative films, social media & website content, music videos, client testimonials, and so much more! You can see some of these past projects over on our Projects page.
WHAT SERVICES DO YOU OFFER?
I'VE NEVER DONE THIS BEFORE. HOW DOES THE PRODUCTION PROCESS WORK?
We're always happy to help guide clients through the production process. No two projects are identical, so the process varies for every client. Feel free to reach out through our Contact page, and we'd be happy to walk you through what your process might look like.
WHAT IF I DON'T HAVE A MARKETING DEPARTMENT?
If you need help nailing down a concrete concept, we're more than happy to assist. We have a great deal of experience with conceptualizing videos and finding unique ways to get a client's message across.
As a note: While Fierce Little Bird Productions produces the quality content you would expect from an advertising agency, we do not offer marketing services like brand styling or strategy development. However, we have made connections with a number of fantastic agencies over the years, and we would be happy to refer you to some that might best fit your advertising strategy needs.
ALL OF YOUR EMPLOYEES ARE CONTRACTORS. WHY?
The video industry is a massive entity that is constantly changing, and as such, demands flexibility and constant education. Freelancing allows crew members to work on a wide variety of projects that both broaden their industry understanding and maintain their production proficiency. By employing freelance crew members for our various projects, we are able to tailor rosters to specific production needs, accommodate our ever-changing workload, and maximize our production potential. All of this means a better final product for our clients.
HOW MUCH WILL MY PROJECT COST?
This is the most common question we get asked, and it's also the most difficult one to answer. The short version is: it depends! Are you looking to fill individual crew positions, or do you need full production services? How long do you anticipate the shoot to be? Do we need to secure special permits or rent out a location? These are just a few things we have to consider when providing a quote.
While our average full-service projects usually cost between $2000 and $4000, we've also overseen projects with $100,000+ budgets. Every project is unique and will have its own individual requirements, which affects the final budget. Additionally, if you have a budget you are working to stay within, knowing that limitation can assist us in finding amenable production solutions.